Author Archives: Chris Broussard

About Chris Broussard

I'm the Co-Founder and President of Tematica Research and editor of Thematic Signals, which aims to uncover confirming data points and items to watch for our list of investing themes. Whether its a news item, video clip, or company commentary, we've included this full list of items literally "ripped from the headlines." I have been involved in financial services marketing and publishing for over 20 years – having held senior level positions with financial publishers, financial services corporations and providing marketing support and consulting services to financial institutions and independent financial advisors. My background in digital marketing, financial services and consumer research provides me with a unique perspective on how to uncover the underlying proof points that are driving the themes our Chief Investment Officer Chris Versace utilizes in our various Tematica publications.
Robots Could Kill a Bright Spot in the U.S Employment Picture

Robots Could Kill a Bright Spot in the U.S Employment Picture

 

Developers are close to creating robots that can move products off shelves and into boxes, a breakthrough that would revolutionize one of the most labor-intensive aspects of e-commerce.

Read Full Story: Next Leap for Robots: Picking Out and Boxing Your Online Order – WSJ

 

One of things keeping the Unemployment Rate low has been the explosion in demand for workers in the many fulfillment and distribution centers across the country — after all, someone has to grab all the orders from the shelves and put them in the box to ship to you.  Or do they?

The evolution in robotic technology could kill those jobs too, as this story from the Wall Street Journal depicts. It’s why our Tooling & Retooling investment theme has been rising in prominence lately.  The theme sits in the cross hairs of high under-employment and hiring managers that can’t find qualified workers and an educational system that is stagnating at a time when federal, state and local budgets are being cut.

What this report solidifies is that the future of what could be considered low-skill work isn’t bright. This includes not just fulfillment centers, but also the recent report of a fully automated McDonald’s puts the future of working in fast-food restaurants in doubt for the future. On the other hand, being able to design, build, install and repair all of these automated systems and robots, that’s a skill that will be in top demand, as well as the cyber-security skills to prevent intruders from hacking into the system.

Amazon (AMZN) — the many thematic tailwinds pushing it forward

Amazon (AMZN) — the many thematic tailwinds pushing it forward

 

Amazon.com Inc plans to meet on Wednesday with a dozen U.S. ranchers, seeking to expand distribution of organic and grass-fed meats as it takes over Whole Foods Market Inc, according to the meeting’s organizer.Analysts and investors have speculated that Amazon is aiming to combine its expertise in order fulfillment with the grocer’s facilities to build out delivery of fresh food, but the online retailer has not yet detailed its plans.Amazon visited Georgia grass-fed meat producer White Oak Pastures in March, 2-1/2 months before announcing the $13.7 billion Whole Foods takeover, to discuss a possible distribution deal, White Oak owner Will Harris told Reuters.The retailer later asked the farmer to invite other U.S. livestock producers to discuss distribution of organic and grass-fed meat, Harris said.Amazon declined to comment.”We are excited about exploring possibilities with them,” Harris said. “It suggests that this niche in the market is becoming mainstream enough that they feel their delivery system might have traction with it.”U.S. sales of organic meat and poultry, worth $991 million, climbed 17 percent last year, marking its fastest-ever annual growth, according to the Organic Trade Association (OTA).

Source: Organic ranchers eye Amazon distribution ahead of Whole Foods deal

 

Amazon is certainly at the epicenter of our Connected Society investment theme, which is a result of a sea change in how people communicate, get news, shop, transact, invest, share pictures and videos, and consume digital content in one form or another. Buy the Connected Society is just one of what we call “Thematic Tailwinds” blowing strong for the Seattle-based company.

The first five are pretty obvious:

  • Connected Society — they are the dominant online retailer, grabbing more and more of not just the online shopping space but credited with gobbling up the brick and mortar revenue at a faster and faster pace. Plus, with Amazon Web Services as the backbone for much of the internet, they have their fingers in literally everything digital.
  • Content is King — the Amazon Prime Original programming such as The Man in the High Castle, Transparent, Manchester by the Sea and a Tematica favorite Red Oaks have not only receive critical acclaim, but they also help offset the cost of the Amazon Prime membership fee.
  • Cashless Consumption — with a credit card on file, not only can you shop on Amazon.com, but more and more other smaller e-retailers are connected to Amazon for payment processing.
  • Foods with Integrity —  this has come to the forefront with Amazon’s acquisition of Whole Foods and the maneuvers hitting the front pages such as the one in the article above.

The next couple of themes don’t immediate jump to the forefront, but are no-less impactful:

  • Aging of the Population — as more and more baby-boomers reach a point where getting out to the store becomes difficult, having a service like Amazon Prime that can deliver everything from groceries to toilet paper, we see it as being critical for senior maintaining their independence. We see it as only a matter of time before the final piece is put into place — pharmaceuticals.
  • Cash-Strapped Consumer — many many times we find ourselves immediately clicking over to Amazon to see if we can buy something at a cheaper price. It’s the ultimate in comparison shopping and stretching the almighty dollar even further.
  • Disruptive Technology — the future is certainly voice-based interfaces, and Amazon’s Alexa technology has proven to be leading the field, not to mention the many devices it has already been integrated into: Echo, Echo Dot, Live, Wand, Wardrobe, etc.
  • Guilty Pleasures — Amazon recently launched a wine business, offering direct shipments to approximately 18 different states. It’s an area that could be greatly expanded, beyond its own label as well.

 

So there you have it, 8 total investment themes keeping the company ahead of the pack.

Visa “Helping” Retailers Go Cashless

Visa “Helping” Retailers Go Cashless

 

 

Visa Takes War on Cash to Restaurants. Company offers up to 50 merchants $10,000 apiece to upgrade payment technology and stop taking cashVisa’s new initiative is part of its broader effort to steer Americans away from using cash, long one of its biggest competitors.

Visa Inc. has a new offer for small merchants: take thousands of dollars from the card giant to upgrade their payment technology. In return, the businesses must stop accepting cash.

Source: Visa Takes War on Cash to Restaurants – WSJ

 

The news release from Visa (V) on this initiative positioned the program as the company helping small merchants avoid the hassles of accepting cash because ” . . .a cashless culture means convenience, security and ease of use . . .”

Well, we certainly agree from a consumer standpoint, but not so sure many merchants would agree since it effectively cuts their profit margins by having to pay transaction fees. But in today’s world — cashless payments are the price of entry for any business. Plus, it’s hard to imagine that Visa, or any credit card company for that matter, would need to push retailers to stop accepting cash.  Afterall, who carries cash anymore?

It’s why Cashless Consumption is such a key investment theme of our approach at Tematica. It’s really the glue that holds together the Connected Society and Content is King thematics.  For a full list of all our themes, check out our new page: What is Thematic Investing?

 

Amazon spends 2.5x more on content than HBO

Amazon spends 2.5x more on content than HBO

We nearly passed right over this article on Business Insider because it didn’t seem all that newsworthy to us — the ins and outs of how Amazon is producing its video content.  But then near the bottom came some very interesting figure:

Global dominationJPMorgan has estimated that Amazon will spend $4.5 billion on video in 2017. While this would still sit below Netflix’s $6 billion content budget for 2017, it would mean a big step up for Amazon. For reference, HBO spent around $2 billion on programming in 2016, and while Time Warner CEO Jeff Bewkes said that budget would rise a bit this year, he characterized the 2017 HBO programming budget as a “couple of billion dollars” in December.

Amazon spending more than twice what HBO is spending on programming says a lot about where Amazon things the market is and the power of original content to its Amazon Prime offering.

 

Source: How Amazon makes TV, according to Jill Soloway of ‘Transparent’ – Business Insider

 

 

While revenues for Esports aren’t “there” yet, males 18-34 sure are, and we know what that means

While revenues for Esports aren’t “there” yet, males 18-34 sure are, and we know what that means

Over the past few years, esports have taken the gaming world by storm. Although China accounts for 57% of worldwide esports viewership, according to IHS Markit, the market in Europe has gained a lot of attention recently for its rapid growth.In the run-up to this week’s Wargaming.net 2017 World of Tanks Grand Finals in Moscow, one of the event’s sponsors, PayPal, commissioned SuperData Research to investigate the esports marketplace in 12 countries in Europe. The May 2017 study found that revenues derived from esports in the region totaled $301 million in 2016, and are expected to reach nearly $346 million in 2018.

Full Article: Esports Revenues in Europe to Reach $346 Million in 2018 – eMarketer

 

We’ve all heard about the demise of traditional broadcast media and the loss of the coveted 18-24 age demographic by advertisers being the main culprit dwindling TV advertising revenues.  Of course, those following our Connected Society and Content is King themes know, it’s certainly not because that age group is spending LESS time in front of screens.  They’re just in front of different screens, or in some cases, the same screen just not watching traditional programming.

A year or so ago we wrote about Madison Square Garden being sold out for an eSports event (it certainly wasn’t for a Knicks NBA Finals game).  And then in April we shared how the University of Utah had created an e-Sports “varsity” program — essentially an intercollegiate gaming program.

As we all know, where the eyeballs are is where the advertisers will head. And once the ad dollars pour in we’ll see rapid expansion of the genre.

 

Tematica Chief Investment Officer Chris Versace Joins Cheddar to Discuss Chipotle’s Comeback Story

Tematica Chief Investment Officer Chris Versace Joins Cheddar to Discuss Chipotle’s Comeback Story

With the Burrito chain’s health scare firmly in the rearview mirror, the question still remains if this Foods with Integrity investment theme company can make the full comeback and overcome a new set of hurdles that sit in front of them.

CLICK HERE TO WATCH (forward to the 38 min mark): http://www.cheddar.com/videos/147086
Facebook following Amazon’s playbook — creating original content

Facebook following Amazon’s playbook — creating original content

Facebook has signed deals with millennial-focused news and entertainment creators Vox Media, BuzzFeed, ATTN, Group Nine Media and others to make shows for its upcoming video service, which will feature long and short-form content with ad breaks, according to several sources familiar with the situation.Facebook is planning two tiers of video entertainment: scripted shows with episodes lasting 20 to 30 minutes, which it will own; and shorter scripted and unscripted shows with episodes lasting about 5 to 10 minutes, which Facebook will not own, according to the sources.

Source: Facebook paying up to $250,000 for its own TV shows – Business Insider

 

With all of the screens at our disposal and eyeballs are pulled in more and more directions, it’s the content producers that are winning — the underlying component of Tematica’s Content is King investment theme. Amazon being the most notable non-traditional content producer in the space, Facebook is now following the same playbook by jumping into the original content space to keep the audience on page for longer. The difficulty of course for the competition is that Facebook isn’t necessarily getting into this game to generate revenue, but rather as a defensive measure to keep the advertising dollars flowing.

 

 

Amazon pushing even further into our Content is King investment theme

Amazon pushing even further into our Content is King investment theme

It literally feels like every day Amazon is rolling out something new — whether it’s auto parts store, a video version of its Echo Device or a new Amazon exclusive piece of content, which we have today.

It’s no secret that Amazon Prime is the Trojan Horse of everything Amazon goes these days — getting a credit card on a file and making purchasing one-click away. Doesn’t hurt that Amazon Prime also brings in $99 per year and the company now has nearly as many members as CostCo. So in layering on the benefits of joining Prime, Amazon just announced the addition of Amazon Tickets and member-exclusive events. Are people going to join Amazon Prime to get tickets to see Blondie?  Probably not, but it’s a glimpse into what might be to come . . .

Amazon is expanding its perks for Prime subscribers, with the launch of its own concert series called Prime Live Events. The debut shows will take place in London in May through July, starting with Blondie later his month. Alison Moyet, Texas, and Katie Melua will also each have their own shows this summer. If you can’t make it to London or afford the tickets, you’ll be able to stream the concerts through Amazon Prime Video after they wrap.The tickets are sold through Amazon, which is handling the events and their promotion.Tickets for Blondie start at £150 (roughly $194 USD) for a concert that will be held at London’s Round Chapel. However, the other events are a bit less expensive with prices that start at either £75 or £95. (See below).Amazon had previously tested the concept of hosting its own concerts with John Legend and Robbie Williams at smaller venues.The concerts are being promoted as intimate events at iconic venues – giving concert goers a unique experience they couldn’t get elsewhere. The idea is that by offering access to these exclusive shows only to Prime members, consumers will purchase Amazon’s annual subscription just for the chance to buy the tickets.While Amazon hasn’t yet announced any shows outside the U.K., Recode had reported back in November the company was planning an international expansion of its Amazon Tickets business. The company had also last year sold tickets to U.K. customers for events like an Elton John concert and theater performances like “Wicked” and “Book of Mormon.”

Full Article: Amazon debuts its own concert series in the UK as a perk for Prime members | TechCrunch

Netflix: case study for combo of Connected Society and Content is King

Netflix: case study for combo of Connected Society and Content is King

For now, Netflix Inc. investors can have rapid subscriber growth or a big jump in profit — not both.The streaming-video giant reported first-quarter user gains that fell short of estimates because there wasn’t a “House of Cards”-style hit to draw new viewers and retain others. On the other hand, the lack of big-budget productions boosted net income. Next quarter, with the return of “House of Cards” and three major movies on the release schedule, profit will miss estimates while customer gains will improve, Netflix said Monday.

Source: Netflix Falls Short on Users Without a ‘House of Cards’-Size Hit – Bloomberg

 

The combination of two thematic tailwinds (or more!) is always a great telltale sign for a bright future for a company and in turn the stock. Netflix (NFLX) has been the poster child for this, enjoying enormous subscriber growth and profit gains as more and more consumers cut the cord and turn forwards it’s online streaming content, through a combination of our Connected Society and Content is King investment themes.

Of course, the power of the thematic tailwinds can also turn to headwinds. Such is the case with Netflix’s recent quarter earnings report, when a lack of new content from House of Cards slows subscriber growth. Of course, that will only be a blip in the radar of the long-term as the thing with content is you can always make more and this instance is really just a timing issue.

Amazon Scores Touchdown, Wins NFL Streaming Rights | Stock News & Stock Market Analysis – IBD

Amazon Scores Touchdown, Wins NFL Streaming Rights | Stock News & Stock Market Analysis – IBD

Amazon has won rights to stream 10 National Football League games next fall, taking the ball from Twitter but also paying a big price.

Link to Story: Amazon Scores Touchdown, Wins NFL Streaming Rights | Stock News & Stock Market Analysis – IBD

 

Details on this Thematic Signal are featured in this week’s Cocktail Investing podcast.  Click below to listen: