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Category Archives: Digital Lifestyle

Digital Killed The TV Ad

Digital Killed The TV Ad

Further evidence of our Connected Society and Content is King investing themes can be found in a recent research report by Magna Global that found in 2017 worldwide digital ad spend finally beat TV. Digital ad spend, reaching $209 billion worldwide while TV ad spend stood at $178 billion this year

Infographic: Digital (Finally) Killed the TV Star | Statista You will find more statistics at Statista

As if that didn’t make it clear, content creation is becoming more and more of a focus for marketing professionals around the world.

Infographic: Where's a Marketing Budget to Go? | Statista You will find more statistics at Statista

For some perspective, looking at just Google’s ad revenue in 2016, it surpassed total advertising spend in every country in the world except the U.S.

Infographic: The Incredible Size of Google's Advertising Business | Statista You will find more statistics at Statista

Consumers are no longer satisfied with the traditional push model of content delivery as was the norm in a TV-driven world. Today they want what they want when they want where they want and how they want. This increasingly means on mobile devices where consumers can pull content that interests them. Those companies that can capitalize on the technologies and platforms that enable this trend are at the intersection of our Content is King and Connected Society investing themes.

Businesses flock to Instagram

The adoption of social media by companies to reach customers, share its wares, drive revenues and build its brands continues. Amid the battle between Facebook and LinkedIn, we are seeing businesses embrace Instagram, in some cases as its only web presence, to reach customers. Even as we peruse Instagram, we are seeing more companies have profiles as well as advertise. The visual nature of the platform, in our view, gives it a hefty leg up over Twitter and because the images “last” we say the same holds compared to Snap. Instagram is also a mobile-first platform, which means its appealing to smartphone users, the fastest growing category for digital commerce so far this holiday season. How long until the Facebook bears begin to wonder if Instagram’s success will eat into demand for Facebook?

Instagram announced this morning that it now has 25 million active business profiles, up from 15 million in July.

Instagram also says that more than 80 percent of Instagram accounts follow a business, with 200 million users visiting a business profile every day.

The growth is impressive since Instagram only launched these business profiles — which allow for more functionality in the profile itself, as well as access to additional analytics — about a year and a half ago.

Vishal Shah, director of product for Instagram Business, said that nearly 50 percent of business profiles don’t link to an outside website, suggesting that they see Instagram as their primary or sole online presence.

Businesses need to be smart about what they post to the feed and in their Instagram Stories, but the distribution strategy goes beyond that, to things like search and hashtags.

In fact, Instagram says that two-thirds of visits to business profiles come from users who don’t follow that profile. And one of the ways that Shah wants to grow the business product is by providing more detail about where visitors come from and what they do “downstream,” during or after that visit.

Source: There are now 25M active business profiles on Instagram | TechCrunch

Weekly Issue: Black Friday, Tax Reform and Boosted Dividends in Time for the Holidays

Weekly Issue: Black Friday, Tax Reform and Boosted Dividends in Time for the Holidays

Black Friday Through Cyber Monday Provide Confirming Data Points for Amazon (AMZN) and UPS Positions

Earlier this week, we not only issued our Tematica Investing thoughts on the holiday shopping weekend, which was very confirming for our Connected Society investment theme thesis on both Amazon (AMZN) and United Parcel Service (UPS), it was also the topic of conversation between Tematica’ Chief Macro Strategist Lenore Hawkins and myself on this week’s earlier than usual Cocktail Investing Podcast. As a reminder, we see United Parcel Service as the sleeper second derivative play on the shift to digital shopping this holiday season and beyond.

Per data published by GBH Insights, on Black Friday alone, Amazon garnered close to half of all online sales, which set new record levels on Thanksgiving as well as Black Friday and Cyber Monday. As we learned yesterday, this year’s Cyber Monday was the biggest sales day for online and mobile ever in the US as online sales hit $6.59 billion, up 16.8% year over year. As Lenore and I discussed on the podcast, spending on mobile devices continued to take share from desktop and in-store spending during Thanksgiving and Black Friday, and that also happened on Cyber Monday as mobile sales broke a new record by reaching $2 billion.

Yesterday, Amazon issued a press release sharing it was the “’best-ever’ holiday shopping weekend for devices sold between Thanksgiving and Cyber Monday. After reviewing the data and prospects for Amazon’s business this holiday season as it benefits in part from its expanding private label brand business as well as the even greater than expected shift to digital commerce this holiday shopping season, we are boosting our price target on AMZN shares to $1,400 from $1,250. While some may focus on the implied P/E of 175x expected 2018 EPS of $7.98 for our new price target, it equates to a price to earnings growth (PEG) rate of roughly 1.0% as Amazon is set to grow its EPS by a compound annual growth rate of just over 184% over the 2015-2018 period. Even if 2018 expectations are a tad aggressive, after taking a more conservative 2018 view our new $1,400 price target equates to a PEG ratio between 1.1-1.3x, which we find more than acceptable from a risk to reward perspective.

  • We are boosting our price target on Amazon (AMZN) shares to $1,400 from $1,250.
  • Our price target on United Parcel Service (UPS) remains $130.

 

Market Moves Higher Ahead of Senate Vote on Tax Reform

The major market indices continued to move higher as the Senate Budget Committee approved the Senate’s tax plan yesterday, which brings it to an expected floor vote tomorrow. This inches the prospects for potential tax reform happening by the end of 2017 a bit higher, although while we remain optimistic we here at Tematica continue to see far greater odds of tax reform happening in 2018 as the House and Senate bills close their respective gap. While both bills cut taxes on businesses and individuals, they differ in the scope and timing of those cuts.

As enthusiasm has gained for tax reform, smaller cap stocks have rallied, as small-caps tend to have greater U.S. exposure in revenue and profit mix compared to bigger, multi-national stocks. The small-cap laden Russel 2000 is up more than 1% this week alone and has risen roughly 2.8% over the last month beating out the Dow Jones Industrial Average, the S&P 500 and even the Nasdaq Composite Index. That small-cap climb, combined with the influence of our thematic tailwinds led the USA Technologies (USAT), AXT Inc. (AXTI) and LSI Industries (LYTS) to rise even faster than the Russell. Over the last month, they’ve risen more than 30%, 18%, and 5% respectively and over the last few weeks, we’ve trimmed back USAT and AXTI shares, booking meaningful wins, while offsetting those gains by closing out positions that have been lagging.

As tax reform lumbers forward, we’ll continue to monitor developments and what they mean for both the market and the Tematica Investing Select List.

 

 

Dividend Dynamo Company McCormick Does it Again

Call me old-fashioned, but I love dividends and I love companies that have the ability to raise their dividends even more. When a company boosts its dividend, it tends to result in a step function move higher in its stock price. If it’s a serial dividend raiser, or as I like to call them a dividend dynamo company, we tend to get a hefty 1-2 combination punch of a step higher in the stock price as well as higher dividend payments. Boom!

We’ve got several such companies on the Tematica Investing Select List, and this week McCormick & Co. (MKC) once again boosted its quarterly dividend. This new 10% increase to $0.52 per share marks the 32nd consecutive year that McCormick has increased its quarterly dividend and offers us even greater comfort with our $110 price target. With regard to this new dividend, it is payable on January 16 to shareholders of record on December 29 – mark your calendars!

  • Our price target on McCormick & Co. (MKC) shares remains $110

 

What We’re Watching For Over the Coming Days

During the next several days, as we exit November a number of economic data points will start to roll in, as well as other key data points such as retailer monthly same-store sales figures. Amid the number of economic reports to be had, we’ll be parsing the October construction spending report and what it means for both non-residential construction activity and shares of LSI Industries (LYTS). The shares have been an “under the radar” mover on a week to week basis, but since adding the position to the Tematica Investing Select List in mid-September are up more than 5%. As August-September hurricane-related construction rebounds, we continue to see further upside ahead for LYTS shares.

  • Our price target on LSI Industries (LYTS) remains $10.

 

While we are understandably bearish on the vast majority of brick & mortar retailers, we remain upbeat with Costco Wholesale (COST) given its higher-margin membership fee income stream. Over the last several months, Costco’s monthly same-store sales reports have shown it is not suffering at the hands of Amazon at all, but rather in keeping with our Cash-Strapped Consumer investing theme, it continues to take consumer wallet share. As Costco shares it November data, we’ll be sure to break it down and assess what it means for our $190 price target.

  • Our price target on Costco Wholesale (COST) remains $190.

 

With Guilty Pleasure MGM Resorts (MGM) shares on the Select List, we’ll also be on the lookout for November gaming data pertaining to Nevada as well as Macau. As we mentioned recently, we are heading into one of the slower seasons for the Las Vegas strip and MGM continues to renovate several choice properties with expectations of reopening them in 1Q 2018. We’ll continue to be patient, and if the opportunity presents itself opportunistic as well given our $37 price target. On the housekeeping font, MGM’s next quarterly dividend of $0.11 per share should arrive in mid-December.

  • Our price target on MGM Resorts (MGM) shares remains $37.

 

 

A Content is King primer on the developing world of e-sports

A Content is King primer on the developing world of e-sports

 

 

Amid expanding markets such as digital commerce and streaming video that sit at the top of our Connected Society investing theme —and to some extent, our Content is King one  — other growing markets and their opportunities can be stepped over and missed from time to time. One that I’ve been keeping tabs on from the periphery market is e-sports, but even I tend to sit up and take notice when the market for this form of content consumption is set to grow from $493 million in 2016 to $660 million this year, and more than $1.1 billion in 2019. That’s remarkable growth, fueled by a growing base of global enthusiasts, and one that is seeing Corporate America sit up and take notice as well.

That’s right, as amazing as it might sound, more than 20 years after the first video game tournaments, top e-sports tourneys now draw audiences that rival the biggest traditional sporting events. A decade ago, amateur competitions drew a few thousand fans in person and over the Internet. In October 2013, 32 million people watched the championship of Riot Games’ League of Legends on streaming services such as Twitch and YouTube — that’s more than the number of people who watched the TV series finales for Breaking Bad, 24 and The Sopranos combined; it’s also more than the combined viewership of the 2014 World Series and NBA Finals.

In 2015, Twitch reported more than 100 million viewers watch video game play online each month. According to the Entertainment Software Association, more than 150 million Americans play video games, with 42% of Americans playing regularly. The key takeaway from this litany of statistics is the e-sports market has continued to grow. And it is poised to continue doing so, as casual-to-serious players become tournament viewers.

In the last few months, streaming service Hulu has picked up four new series that are centered around e-sports as part of its move to replicate the success at Netflix (NFLX) and Amazon (AMZN) in their push to create original and proprietary content. Another sign that e-sports are turning into a big business was at rating company Nielsen (NLSN) when it launched a new division focused on providing research on e-sports.

One of the opportunities being assessed by Nielsen lies in measuring the value of e-sports tournament sponsorships. In 2017 there are more than 50 such events, with recent and current e-sports tournament sponsors including Coca-Cola (KO), Nissan, Logitech (LOGI), Red Bull, Geico, Ford (F), American Express (AXP) and a growing list of others.

Tournaments streamed to everyone over Twitch.tv have reported five million concurrent viewers for Dota 2 and 12 million concurrent viewers for League of Legends. And these viewers tend to be the ones consumer product companies want — more than half of e-sports enthusiasts globally are aged between 21 and 35 and skew male. That’s the sound of disposable income you hear — and so do those sponsors.

The ripple effect is even moving past tournaments into movies and other content forms. Video game maker Nintendo (NTDOY) is reportedly near a deal with Illumination Entertainment, a partner of Comcast (CMCSA) to bring its flagship Super Mario Bros. franchise to the big screen. Granted Super Mario is not quite the same as some of the games associated with e-sports, but it is one of the most popular video game franchises of all-time, with the series of games selling over 330 million units worldwide. Over the last few quarters, we’ve seen a film hit screens based on the Assasin’s Creed game that was first released in 2007, and this leads us to think we could see more storylines developed much the way Disney (DIS) and 21st Century Fox (FOXA) are doing with the Marvel characters and Time Warner (TWX) with Batman, Superman, and other DC comics properties.

When I see a market taking shape like this, with these characteristics and all the confirming data points to be had, it means looking at which companies are poised to benefit from this aspect of our Content is King investing theme.

In this case, that means interactive gaming content ones like Electronic Arts (EA), Activision Blizzard (ATVI) and Take-Two Interactive (TTWO) among others. In looking at the industry data, we find a rather confirming set of data given the most recent monthly video game sales data for September published by NPD Group showed robust year-over-year sales, up 39% to $1.21 billion.

Breaking it down, software sales soared 49% due to the continued shift to console and portable platforms and away from PCs, and hardware sales rose 34% vs year ago levels. The top three games of the month were Activision’s Destiny 2, NBA2K18 by Take-Two and Madden NFL 18 by Electronic Arts. That set the stage for third-quarter 2017 earnings for these companies, especially given that in September Activision’s Destiny 2 became the best-selling game of thus far in 2017.

Recently, Electronic Arts shared on its third-quarter 2017 earnings call that among its growth priorities is the expansion of live services, which includes the integration of the company’s e-sports business across more gaming titles. As such, EA sees competitive gaming becoming a greater piece of its portfolio, as it builds on Madden NFL Club Championship, the first e-sports competition to feature a full roster of teams and players from a U.S. professional sports league. Tournaments to represent all 32 NFL teams are already underway.

Meanwhile on its September quarter earnings call Activision Blizzard confirmed its e-sports Overwatch League will begin regular season play on January 10, it has inked sponsorship deals with Hewlett-Packard (HPQ) and Intel (INTC) and the Overwatch community now spans more than 35 million registered players. The league has 12 inaugural teams complete with physical and digital merchandise for sale to fans.

We’ll be watching to see the initial reception as pre-season competition begins next month at the Blizzard Arena Los Angeles and we’ll be sure to crunch the numbers and understand what’s baked into existing expectations for ATVI shares and the others. Those answers will help determine how much additional upside there is to be had near term, following the meteoric rise of ATVI shares this year — up more than 75% year to date vs. 25.7% for the Nasdaq Composite Index and more than 15.0% for the S&P 500.

 

 

 

No need to be tempted by Blue Apron’s falling stock price

No need to be tempted by Blue Apron’s falling stock price

Recently we shared with Tematica Research Members our perspective on shares of Blue Apron (APRN). In a nutshell, our message was “stay away” from this company as it faced several headwinds. In the last few weeks, APRN shares hit $5.50, well off their initial public offering price of $10, but the shares have since cratered another 13%. For an aggressive trader, that would have been a nice short trade as the S&P 500 rose roughly 0.5% over the same time frame. Candidly, APRN shares were considered as a short trade for our Tematica Options+ service; however shorting stocks in the single digits is fraught with all sorts of issues no matter how tempting it may be.

Tomorrow, November 2, 2017, Blue Apron will report its 3Q 2017 quarterly results before the market open. Given the additional drop in the shares, odds are investors will yet again be contemplating what to do — get involved, leave it alone or perhaps getting even more aggressive to the downside — those are the choices we face.

Before we come to a quick conclusion, let’s remember Blue Apron management just initiated a round of layoffs – not good for a company that has recently become public! The drop in headcount equates to a 6% reduction and comes on the heels of a botched first quarter as a public company. As we learned in that earnings report, not only did Blue Apron deliver a wide miss to the downside vs. expected earnings, but the company also slashed its marketing spend to $30.4 million from $60.6 million in the prior quarter to conserve cash. Because of the June quarter loss per share of $31.6 million or -$0.47 per share, Blue Apron finished the June quarter with $61.6 million in cash down from $81.4 million at the end of 2016. As we pointed out previously, if the company were to simply hit existing EPS expectations for the back half of 2017 it means a most likely painful secondary offering or private investment in a public entity (PIPE) transaction will be needed.

The move to cut marketing spend and conserve cash led to declines in orders per customer and average orders per customer year over year, despite the improved customer count year over year. Now, this is where context and perspective come in handy – yes, Blue Apron’s customer count rose year over year in the June quarter, but it tumbled 9% compared to the March quarter. Ouch!

What this tells us is that Blue Apron is in a difficult situation – it has to carefully manage cash, but for a company that is reliant on marketing to grow its customer base, it means potentially sacrificing growth. And that’s before we consider the threat of Amazon (AMZN), which through Amazon Fresh has partnered with eMeals to take on Blue Apron and others like it. While this is a fairly new initiative, via eMeals Amazon offers gluten-free, paleo, Mediterranean, and other select lifestyle choices. We suspect there will be another salvo fired at Blue Apron as Amazon fully integrates Whole Foods in the coming months.

Even before we tackle September quarter expectations, it’s not looking good for Blue Apron, and what we’ve outlined above explains not only the rise in short interest but also the decline in institutional ownership as the share price collapsed. Generally speaking, the vast majority of institutional investors will not flirt with companies near a $5 stock price.

In terms of what’s expected when it comes to Blue Apron’s 3Q 2017 earnings, the consensus view calls for EPS of -$0.42 on revenue that is forecasted to drop 20% sequentially to $191.47 million. That bottom line loss means the company will burn through even more cash during the quarter. Think of it this way – if the management team was confident in its second half prospects, then why roll heads and introduce a “company-wide realignment”?

What if Blue Apron’s loss for the quarter is less than expected?

While that could pop the stock in the short-term, odds are the company will still be facing stiff competitive headwinds and be in a cash-constrained position. The only real question is will its cost containment efforts buy it another quarter until it hits the cash wall? Any investor will see the blood in the water and factor that into their thinking when it comes time to price the eventual offering the company will need to survive.

Aside from the quarter’s financial metrics, key items to watch inside the quarter’s earnings report will be the sequential trend in orders, customer count, orders per customer and average revenue per customer. Those will set the tone for the company’s updated outlook that if recent history holds will be shared on the 3Q 2017 earnings conference call. For those still intrigued, be sure to see how that outlook meshes with the current consensus view for the December quarter that clocks in at EPS of -$0.22 on revenue of roughly $200 million. The real upside surprise would be if the company moves up expectations for it to be break-even on the bottom line, but given recent headcount cuts and restructuring the odds are very low we will hear such talk.

Stepping back and reviewing the above, we are not expecting the company to throw a life preserver to its stock price. It is possible that 3Q 2017 metrics surprise on the upside, and this could pop the stock, but it doesn’t remove the business environment and cash need challenges Blue Apron’s business will still face. We will be looking at the upcoming pricing of meal kit competitor Hello Fresh’s initial public offering, and with its CEO’s stated goal to “become the clear No. 1 player on the U.S. market in 2018” this likely means, even more, pricing and margin pressure ahead for Blue Apron.

Bottomline, our perspective is this, if Blue Apron’s earnings report is better than expected don’t take the bait. We’ll continue to look for and invest in companies that are well positioned to ride the thematic tailwinds associated with our 17 investment themes and are well capitalized. Investors who have been around the block the time or two have seen situations like this one with Blue Apron before and it rarely ends well.

As Warren Buffett said, “It’s far better to buy a wonderful company at a fair price, than a fair company at a wonderful price.” We could not agree more.

Special Alert: Apple added to the Tematica Investing Select List

Special Alert: Apple added to the Tematica Investing Select List

 

KEY POINTS FROM THIS ALERT:

  • We are adding shares of Connected Society company Apple (AAPL) to the Tematica Investing Select List with a $200 price target.
  • In our view, Apple and its new iPhone models are a 2018 story, and we see the recent string of upwardly revised expectations continuing as Apple tweaks its iPhone production and takes newer models global.
  • We would look to use pullbacks in the AAPL shares to improve our long-term cost basis.

This morning we are adding, some would say finally, Apple (AAPL) to the Tematica Select List. It’s no secret that those of us at Tematica are hardcore users of the company’s products — from MacBooks, iPhones and iPads, to the Apple Watch, Time Machine and various other devices. Despite its deep bench of product, Apple, at least for now, is a smartphone company. Even ahead of the recent launches of its iPhone 8, 8S and iPhone X products, Apple derived the bulk of its revenue and profits from the iPhone.

Apple does have other businesses like Apple TV that bolster its position in our Connected Society investing theme, and the company appears to be branching out into live content similar to Tematica Investing Select List companies Amazon (AMZN) and Facebook (FB). We suspect that like many past products and services, Apple will look to unveil its content offering when it is ready, not when the financial media thinks it will. We see that as an added tailwind on the horizon for AAPL shares, provided it can get the content right. Case in point, we were not won over by Apple’s Carpool Karaoke series; however, per the financial press, Apple appears to have recognized its shortcoming and has gone on a hiring spree to course-correct this effort.

 

For many subscribers, the probable question is “Why now?”

Candidly, we have always kept eyes on Apple’s business given how it touches our Connected Society investing theme as well as its shares. Were we underwhelmed by the company’s September event? Yes, we were, given the staggered nature of the new iPhone launches and the simple fact the company kicked off the event discussing how it was going to revolutionize its Apple Stores vs. talking products. There was also the concern that iPhone sales would pause as shoppers waited for the iPhone X to hit shelves not to mention rumored component shortages.

Over the last few days, orders for the iPhone X commenced and early indications suggest it will be a brisk seller. Almost all Apple store channels are now reporting 5-6 week delivery times for new iPhone orders across all configurations of size and color, which means new online orders will not be fulfilled until early December. The initially low production volumes were due to component constraints for the new 3-D face-scanning sensor and a circuit board for a new camera were to blame and Apple is expected to have this corrected in the coming weeks.

Turning to the iPhone 8, while sales have been tepid ahead of the iPhone X launch in the U.S., this morning a new report from Canalys shows the iPhone 8 has led Apple to break a run of sales decreases that stretches back six quarters. Per the report, Apple should see a 40% annual growth to 11 million iPhone units China during the quarter. As with any new product launch, we see Apple tweaking production between these new iPhone models to better match demand.

In our view, we are likely to see Apple up its iPhone X product and dial back production for the iPhone 8, which is a nice but modest upgrade from the iPhone 7 — a model that continues to sell well. That’s right, it’s not just about the new models – the older ones, which are less expensive, help drive Apple sales in the all-important emerging markets like India, where smartphone penetration is far lower than in the U.S. In the U.S., smartphone penetration passed 80% last year. By comparison, roughly one-third of mobile phone users have a smartphone in India, and that figure is expected to only move higher in the next few years.

As we look back on prior iPhone launches, we find ourselves saying “I’ve seen this movie before” and we have. It usually bodes rather well for Apple and we expect that to be the case once again given the large install base Apple has for the iPhone. Last summer Apple sold its 1 billionth iPhone, but as we know from experience and upgrades, not all phones sold are still in use. According to research from UBS, the number of active devices is around 800 million, roughly 80% larger than when Apple debuted the iPhone 6. Simply put, the larger the number of active users, the larger the number of people upgrading every time Apple unveils a new smartphone, especially as newer versions of iOS tend to make older iPhone painfully slow.

There is also the added benefit of Apple putting would-be iPhone buyers in a box as they look to match either an iPhone upgrade or a new purchase with storage needs. Given the increasing usage of the camera for pictures and video, Apple has upped available storage, but that comes at a cost. We see this as well as the iPhone X helping move Apple’s average iPhone selling prices higher in the coming months.

Apple will report its 3Q 2017 results later this week, and odds are given the timing of the new iPhone model launches the company will get a pass of sorts on that performance. In our view, the guidance will be what investors will be focused on, and they will be listening, as will we, not only on iPhone production commentary, but the timing around these models being launched in other markets. As these models go truly global, it makes the iPhone story and thus Apple’s story a 2018 event. We are not alone in that thinking given that current revenue expectations for 2018 have Apple delivering 17% growth to $266.8 billion vs. 5.5% growth this year. As this occurs, odds are the Wall Street bulls will once again return to AAPL shares, and we want to be there ahead of them.

We recognize Apple can have great quarterly earnings report that leads to AAPL shares popping, but from time to time the company has issued results that caused some degree of investor indigestion. We want to be positioned for the former, but we will use the latter should it happen later this week to improve the cost basis for AAPL shares on the Tematica Investing Select List for the longer-term. In our view, Apple is one of the companies that will expand its offering as our Connected Society continues to expand past smartphones and computers to the home, car and the Internet of Things. Apple is paving the way for proprietary content, adding to its position in the home with its HomePod digital assistant and growing its partnerships in Corporate America.

 

Apple’s story is far from over.

Our price target on Apple shares is $200 or 18x expected current 2018 consensus EPS of $11.16. We’d note that over the last few weeks that 2011 consensus EPS figure has crept up from $10.67, and there is the rather likely possibility we will see that figure move even higher as we enter 2018. Over the last several quarters, Apple has regained its past track record for beating bottom line expectations and given the high profile nature of the iPhone X we would not be shocked to learn Apple has once again sandbagged expectations for the second half of 2017.

Over the last five years, Apple shares have peaked at an average P/E multiple of 16x and bottomed out at 11x. That suggests an upside vs downside tradeoff in the shares between $120-$180, vs. the current share price near $160. As we noted above, we strongly suspect Apple will surprise to the upside in 2018 and could deliver EPS between $12-$13; the current high estimate for Apple EPS in 2018 sits at $13.29. In the coming quarters, provided Apple’s EPS beating track record continues, we see 2018 EPS expectations moving higher, and Wall Street bumping up price targets along the way. If Apple stumbles near-term, we would look to aggressively scoop up the shares between $140-$145.

  • We are adding shares of Connected Society company Apple (AAPL) to the Tematica Investing Select List with a $200 price target.
Nielsen to measure Connected Society streaming content, viewers

Nielsen to measure Connected Society streaming content, viewers

Given the growing number of cord-cutters in the U.S. as more shift from broadcast TV to a variety of streaming services, Nielsen (NLSN) is pivoting its business model to ride this Connected Society tailwind. Give the enormous pool of advertising dollars that are at stake given the shift in viewer consumption habits it makes perfect sense that Nielsen would look to remain relevant lest it sees this revenue stream evaporate alongside the number of people still watching broadcast TV.  As the new ratings are tallied and compared, we suspect that Nielsen’s findings will confirm our Content is King investment theme as well.

Nielsen is hoping to make the viewership numbers for the shows airing on streaming services a little less of a mystery. The company is today announcing a new service, Nielsen Subscription Video On Demand (SVOD) Content Ratings, to measure streaming services’ programs in a way that’s comparable to linear TV. That includes ratings, reaches, frequency and segmentation reporting, Nielsen says.In other words, the service won’t just track the number of people streaming a show, but the audience makeup as well – like the viewers’ ages, for example. It will also help content producers track their shows’ full lifecycle – from airing on TV, to time-shifted viewing via DVRs and other on-demand options to streaming services.

Nielsen’s new offering initially only works with Netflix, but expects to add Amazon Prime and Hulu in 2018.

Source: Nielsen will now measure TV audiences on Netflix | TechCrunch

Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age

Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age

Source: Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age

 

Yesterday, apparel Rent the Runway company announced a new, lower-priced service to broaden its target audience:

The New York-based company on Monday announced a less costly membership option that allows women to rent four items from its website, choosing from a curated selection of everyday styles from more than 200 brands. At the end of each month, members can either send the goods back or buy them at the company’s members-only discount.The new service, called RTR Update, costs $89 a month. The company’s other membership service for everyday wear, which launched in 2016 and is called RTR Unlimited, is going up from $139 per month to $159 per month.

We always like it when we see news such as this that touches on a number of themes! The most obvious investment themes we see are Affordable Luxury, Cash-Strapped Consumer and Connected Society themes. Affordable Luxury since Rent the Runway is simply allowing women to have access to clothing brands (Luxury brands) that they might not necessarily purchase on a regular basis (Cash-Strapped, all done online and through the mail (Connected Society.)

Rent the Runway has been around for a while — since 2009 — so it’s Netflix-like model for women’s fashion isn’t anything new. But as a privately held company, we don’t get too many glimpses into its business model, so we dug right into this article on Chainstoreage.com.  One thing, in particular, caught our attention was this stat from the CEO:

Our subscription business is up 125% year-over-year and is projected to triple in 2018. We’ve made clothing rental a utility in women’s lives, and I’m thrilled to be bringing the closet in the cloud to millions more women with ‘RTR Update.’”

Further on, we get another view into the on-going Clicks vs Bricks war. The simplistic view, of course, is that online shopping is killing retail and we’re going to be seeing an American landscape of empty shopping malls and strip retail centers. But then why is Amazon buying Whole Foods and opening its own bookstores? And then we have this:

In addition to its online presence, Rent the Runway operates five physical locations (New York City, Chicago, San Francisco, Washington, D.C., and Woodland Hills, California). It is looking to grow its brick-and-mortar footprint.

The old adage in retail marketing has always been that the three most important factors in success are location, location, location. In today’s multi-channel world, the definition of “location” has certainly changed. But what has also changed is that success is also dependent on tapping into other significant economic factors, which in our world we call themes. Most relevant are ones such as Affordable Luxuries, Guilty Pleasures, Cash-Strapped Consumers, Connected Society, Content is King.

 

 

The Connected Society & Cash-Strapped Consumer increasingly weigh on publishers

The Connected Society & Cash-Strapped Consumer increasingly weigh on publishers

The publishing industry has been one of the early victims of the internet as readers shifted to online articles and publications, which altered the dynamics of the all-important advertising revenue stream and subscription dynamics. As we approach nearly two decades of internet related creative destruction, the rise of mobile usage is another thorn in the side of publishers and is prompting another round of cost-cutting measures to ensure what is likely a dying business model will last a bit longer.

Aside from the shift in how people consume content, there is an interesting revelation in the article below that points to people not having enough time to read a print magazine. This could be because they are chewing all sorts of digital content, including video, or it could be because Cash-Strapped Consumers are working more than ever to make ends meet.

Odds are book publishers are experiencing the same dynamics.

Publisher Time Inc. is reducing the circulation and frequency of these and other name brand publications in a cost-cutting effort aimed at ensuring the magazines’ long-term profitability, The Wall Street Journal reported Tuesday.

Time magazine, the company’s flagship famed for its annual person-of-the-year selection, will have its weekly circulation reduced by one-third, to two million copies, the report said. Circulation of People en Español will also be cut back.T

he company reportedly is also cutting the print issue frequency of Sports Illustrated, Entertainment Weekly, Fortune and four other titles.

The moves come amid slumping financial fortunes across the print media industry as readers increasingly follow favorite magazines, newspapers and other publications online.

Similarly, reader research showed U.S. consumers increasingly have less time to devote to reading printed editions of magazines.

Source: Time magazine publisher cuts circulation, print issues, report says

Boosting Price Target on UPS Shares Amid eCommerce Surge

Boosting Price Target on UPS Shares Amid eCommerce Surge

Key Points from this Post:

  • We are boosting our price target on United Parcel Service (UPS) shares to $130 from $122. Our new price target is a tad below the high end of the price target range that clocks in at $132, and offers an additional 7.6% upside from current levels.
  • As additional holiday sales shopping forecasts are published, we’ll be double and triple checking our UPS price target for additional upside.
  • Our price target on Amazon (AMZN) shares remains $1,150.
  • Our price target on Alphabet (GOOGL) shares remains $1,050

 

We have long said that United Parcel Service shares are the second derivative to the accelerating shift toward digital shopping. Whether you order from our own Amazon (AMZN), Nike (NKE), Wal-Mart (WMT), William Sonoma (WSM) or another retailer, odds are UPS will be one of the delivery solutions.

As we enter 4Q 2107 this week, we’re seeing rather upbeat forecasts for the soon to be upon us holiday shopping season. We’d note that most of these forecasts focus on the period between November and December/January, more commonly known as the Christmas shopping and return season that culminates in post-holiday sales that have retailers looking to make room for the eventual spring shopping season. With Halloween sales expected to reach $9.1 billion this year up 8.3% year over year per the National Retail Federation, we suspect there will be plenty of costumes, candy, and other items for this “holiday” that are purchased online.

Now let’s review the 2017 holiday shopping forecasts that have been published thus far:

Deloitte: Deloitte expects retail holiday sales to rise as much as 4.5% between November and January of this year, vs. last year’s rise of 3.6%, to top $1 trillion. In line with our thinking, Deloitte sees e-commerce sales accelerating this year, growing 18%-21% this year compared to 14.3% last year, to account for 11% of 2017 retail holiday sales.

eMarketer is forecasting total 2017 holiday season spending of $923.15 billion, representing 18.4% of U.S. retail sales for the year, 0.1% decline from last year. Parsing the data from a different angle, that amounts to nearly 20% of all 2017 retail sales. Digging into this forecast, we find eMarketer is calling for US retail e-commerce sales to jump 16.6% during the 2017 holiday season, driven by increases in mobile commerce and the intensifying online battle between large retailers and digital marketplaces. By comparison, the firm sees total retail sales growing at a moderate 3.1%, as retailers continue to experience heavy discounting during the core holiday shopping months of November and December.

As we saw above, a differing perspective can lead to greater insight. In this case, eMarketer’s data puts e-commerce’s share of this year’s holiday spending at 11.5% with the two months of November and December accounting for nearly 24% of full-year e-commerce sales.

AlixPartners: Global business-advisory firm, AlixPartners, forecasts 2017 US retail sales during the November-through-January period to grow 3.5%-4.4% vs. 2016 holiday-season sales. Interestingly enough, the firm arrives at its forecast using some mathematical interpolation – over the past seven years, year-to-date sales through the back-to-school season have accounted for 66.1% to 66.4% of retail sales annually, with holiday sales accounting for 16.9% to 17.0%.

NetElixir: Based on nine years of aggregate data from mid-sized and large online retailers, NetElixir forecasts this year’s holiday e-commerce sales will see a 10% year-over-year growth rate. NetElixir also predicts Amazon’s share of holiday e-commerce sales will reach 34%, up from the 30% last year.

These are just some of the holiday shopping forecasts that we expect to get, including the barometer that most tend to focus on – the 2017 holiday shopping forecast from the National Retail Federation. What all of the above forecasts have in common is the acceleration of e-commerce sales and the pronounced impact that will have in the November-December/January period.

In looking at revenue forecasts for UPS’s December quarter, current consensus expectations call for a 5.8% year over year increase vs. $16.9 billion in the September quarter. We suspect this forecast could be conservative, and the same holds true for EPS expectations, which likely means there is upside to be had vs. the $6.01 per share in consensus expectations for 2017. Over the 2014-2016 period, UPS shares peaked during the holiday shopping season between 19.3-23.5x earnings, or an average P/E ratio of 21.3x. Applying that average multiple to potential 2017 EPS between $6.01-$6.15 derives a price target between $127-$131.

As consumers continue to shift disposable spending dollars to online and mobile platforms, we continue to see Amazon, as well as Alphabet (GOOGL), benefiting as consumers embrace this shift and Cash-Strapped Consumers look to stretch the spending dollars they do have this upcoming holiday shopping season.

  • We are boosting our price target on United Parcel Service (UPS) shares to $130 from $122, an additional 7.6% upside from current levels.
  • Our price target on Amazon (AMZN) shares remains $1,150.
  • Our price target on Alphabet (GOOGL) shares remains $1,050