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#RumorHasIt Instagram Will Have Live Video Feature

As Facebook continues to flex and expand the offering on its platforms — Facebook, Messenger, Instagram, WhatsApp – and video becoming a driver of advertising revenue, we would not be surprised to find that yes, Instagram is indeed offering live video capabilities. Facebook already has it as does Twitter with Periscope, and it would be a nice way to fend off Snap (you know the company formerly known as Snapchat). To us, it’s another reason advertisers will flock to Connected Society applications over broadcast TV.

A report on a Russian news site T Journal shows the live feature embedded within Instagram’s recently-launched “Stories” function, The Verge reports, emblazoned with a “LIVE” banner.There’s also a user interface for accessing the live feature with a big red button proclaiming, “Go Insta!”

Source: Rumor Has It: Instagram Testing Live Video Feature – Consumerist

About the Author

Chris Versace, Chief Investment Officer
I'm the Chief Investment Officer of Tematica Research and editor of Tematica Investing newsletter. All of that capitalizes on my near 20 years in the investment industry, nearly all of it breaking down industries and recommending stocks. In that time, I've been ranked an All Star Analyst by Zacks Investment Research and my efforts in analyzing industries, companies and equities have been recognized by both Institutional Investor and Thomson Reuters’ StarMine Monitor. In my travels, I've covered cyclicals, tech and more, which gives me a different vantage point, one that uses not only an ecosystem or food chain perspective, but one that also examines demographics, economics, psychographics and more when formulating my investment views. The question I most often get is "Are you related to…."

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