Atari Banks Its Gaming Content On a Television Future
While today’s teens and Millennials have enjoyed rich graphics and plotlines in their gaming experience, those of us that grew up with Missile Command, Asteroids, Centipede, Defender and many other classics fondly recall our Atari gaming system. Was it simple by today’s standards, absolutely, but we still spent hours saving the world or defending the galaxy. Now Hasbro, which acquired Atari in 1998, recognizes that Content is King, and is aiming to bring its gaming content to TV as well as the box office.
Atari has announced plans for a multi-pronged television strategy, reports Variety. The gaming company, which is best known for its late 1970s and early 1980s games and consoles, has several new television series in development, including a game show.Game On is an unscripted reality-style game show Atari in which contestants navigate through life-sized sets based on games from Atari’s library. Atari has also partnered with Discover on a TV series based on its 1978 game Codebreaker.
Source: Atari Aims For Television Future