Verizon and AT&T Go Unlimited Data, Now Chevrolet Does Too
We’re seeing Connected Society mobile carriers morph their business models toward Content is King given their thinking that people will want to consume content on all these mobile devices. It’s true, so true in fact that Chevrolet is following AT&T and Verizon in offering an unlimited data plan for Chevrolet owners who have an in-vehicle OnStar 4G LTE Wi-Fi hotspot. Priced at $20/month, it’s another step forward for the Connected Car; in 2016 Chevrolet owners and their passengers streamed the equivalent of more than 17.5 million hours of video. Let’s just hope the driver had his or her eyes on the road and hands on the wheel… that said does it mean movie time will now be had in the car once self-driving cars go mainstream?
The new plan is priced at $20/month with service provided by AT&T.AirPodsChevrolet is claiming to be the first major automaker to offer an unlimited in-vehicle data plan.
The automaker shared interesting data about its customers who have been using the OnStar LTE hotspot in Chevrolet vehicles over the last few years. In 2016 in-vehicle data usage grew almost 200% as compared to 2015.To put this data usage in perspective, Chevrolet owners and their passengers streamed the equivalent of more than 17.5 million hours of video in 2016.
“We have contractors bidding jobs in their Silverados, families streaming movies in their Suburbans and Malibus and everyone tapping into the cloud for music,” said Alan Batey, president of GM North America and global head of Chevrolet. “With the most affordable unlimited 4G LTE data plan in the auto industry, the widest availability of Apple CarPlay and Android Auto and new connected services like OnStar AtYourService, our momentum can only grow.”
As the first automaker to offer 4G LTE connectivity across its entire retail portfolio, Chevrolet has sold more than 3.1 million OnStar 4G LTE-connected vehicles since June 2014 and has more vehicles on the road equipped with 4G LTE than any other automaker.
Chevrolet’s new unlimited prepaid data plan via OnStar and AT&T will be available starting tomorrow for $20/month. It doesn’t seem to be a limited time offer (as least for now) and looks to be a great deal as currently the $20/month option is for 4GB with $40/month giving customers 10GB.
Source: Chevrolet is first automaker to offer in-vehicle unlimited data for $20/month | 9to5Mac